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Who Is This Guy?

Hi! I’m Shea Oliver, The Hiking CEO. 

In 2003, I launched my first online business. Eighteen months later, I told my boss to shove off, walked out the door,  and never looked back.

Twenty years later, I began traveling full-time. Now in my third year of wandering, I can tell you this freedom ROCKS!!!

I focus on pursuing my passions of hiking, traveling, spending time with people I love, building my businesses, and helping people like you create their own profitable online business.

I’m in charge of my life. I’m the boss of me. Are you ready to take control of your life and radically change it?

I want to help you get it done!

Be forewarned: I’m not for the fainthearted. I’m about radical change.

If you’re serious about changing your life and building your online business, then lace up your boots and let’s hit the trail.

Building a Profitable Online Business

Trek with me in my weekly video series as I build a profitable online business, sharing behind-the-scenes insights, tools, processes, and real metrics while balancing other businesses and a life of travel.

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Critical Insights You Can't Miss

A person in outdoor gear sits on a rock overlooking a mountain landscape, with a map and notebook beside them—pausing to validate an online business idea while tracing the winding dirt path below.
How to Validate an Online Business Idea in 7 Days Without Spending a Dollar
You don’t need a budget, a logo, or three months of building to find out if your online business idea will work. You need seven days, a few honest conversations, and a willingness to hear no.
Read More ➜
A solopreneur ascends a steep rock face using safety ropes and gear, with rugged mountain peaks and a clear sky in the background—symbolizing the challenges and triumphs of online business growth.
17 Effective Online Business Growth Tips That Actually Move the Needle
Tired of generic “grow your business” advice? These 17 effective online business growth tips are organized by revenue stage, so you focus on what actually works for where you are right now.
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A hiker with a backpack and walking stick stands at a fork in a forest trail, near wooden signposts—much like navigating search engine optimization, where choosing the right path is vital to avoid the pitfalls that make many online businesses fail.
Why Most Online Businesses Fail in Year Two (And How to Avoid It)
Stuck at $2,000 a month? You’re not failing — you’re hitting the wall that kills most online businesses in year two. Here’s why it happens, and the leverage shift that gets you to year three.
Read More ➜
More Thoughtful Articles

Living In A Van Down By The River!

Living my dream of traveling full-time and pursuing my Ultimate American Quest.
With my Jeep Wrangler and teardrop trailer, I can go anywhere!

Interested in This Crazy Life?

I obsessively share about life on the road.

I share my personal travel journal and schedule.

I share beautiful and interesting photos.

I shoot insightful and funny videos.

I tell it like it is. The good, the bad, and the ugly.

Visit my personal website at SheaOliver.com.